Eataly World Trade Center, NYC
Westfield World Trade Centre, 101 Liberty St, New York, NY 10006
Eataly Design Team and Carlo Piglione
Eataly is a phenomenon and proof that retail with passion and soul can challenge the big boys. Complementing the brand’s popular Flatiron presence, which is simply packed to the rafters every day of the year, Eataly NYC has launched a downtown location at the foot of the World Trade Centre.
The Italian megamarket-meets-food hall is a terracotta-floored, piazza-inspired setting. Here bread, that essential staple of Italian cuisine, reigns supreme. An array of house-baked breads and focaccias are served up under the watch of a rotating baker-of-the-month, with shelves and baskets filled with artisanal baked goods in a giddying array of shapes and grains.
The Eataly team have created a modern piazza in NYC’s financial district which is all about eating and storytelling.
The four different dining areas make for a prime lunch break outing: Osteria della Pace plates up rustic Southern Italian cuisine, while the more casual Orte e Mare cafe offers lighter fare and breakfast dishes. The golden-tiled wood stoves at Rossopomodoro turn out thin-crust pizzas, while the vino runs freely at a wine bar.
In addition to the site’s dining options, a generous marketplace overhung with bucolic awnings sells cheeses, cured meats and fresh pasta, as well as a plethora of continental staples such as truffles and balsamic vinegar. Transparency and freshness are paramount, and open kitchens give visitors a glimpse of pasta and bread being made on-site; prosciutto is cut by hand at the street cart Ape. Visitors can also head to the Foodiversita for demonstrations, testings and informal cooking classes.
Vibrant, bustling and full of Mediterranean delights, it’s a Little Italy in the Financial District.
It’s by far the best thing in the new Westfield mall too.