Eileen Fisher ‘Making Space’, New York
47 Bergen St, Brooklyn, NY 11201
New York-based women’s clothing company Eileen Fisher has launched ‘Making Space’, a community-oriented retail experience in Brooklyn’s Boerum Hill district. Spanning 4,900 square feet, the concept aims to showcase the full lifecycle of the brand’s product in a warehouse-style space.
The space stocks both new and up-cycled Eileen Fisher designs while also playing host to neighbourhood-oriented talks, events and workshops about sustainable living and fashion.
Making Space is a new community-centred retail experience from Eileen Fisher that wants to be a place for the curious, for locals and for everyone.
Customers can attend eco-minded creative workshops led by an artist-in-residence, participate in social events, and learn about how to up-cycle and extend the life of their clothing. The store also has a ‘take back’ policy that allows customers to bring in used Eileen Fisher garments for re-selling, mending or repurposing into artwork or homewares.
The space itself taps into the brand’s commitment to sustainability as well as consumers’ increased demand for transparency throughout all aspects of the fashion production. Located in an old carriage house, the space features original, stripped-back materials and decor crafted from up-cycled fabrics – including a Derick Melander sculpture made from 2000 reclaimed garments.
Divided into multiple indoor and outdoor spaces, the store offers multiple opportunities for relaxation, craft workshops or regular events such as wine nights, gallery shows and guest panels. It’s a truly art meets retail environment, were customers are invited not only to shop, but to become participants in community events and initiatives.
The ‘Making Space’ concept will be tested at the brand’s stores in Seattle and Michigan before being rolled out across its 68 locations.